Digital Marketing Zero To Hero (2 days)

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Introduction

This course is entry to the intermediate level, for sales & marketing personnel who need basic skills on digital marketing or business owners who all the while use conventional marketing, and required for basic skills on digital marketing on his/her business transformation.

 

Brochure

— Course Fee: RM 1,580.00 (Inclusive of 8% Service Tax) —

What Will You Learn?

  • Understanding the fundamental of Digital Business
  • Organize frameworks and plan approaches to market product/services on digital platform effectively
  • Understand various digital marketing tools, leverage it to improve online presence
  • Plan marketing content, develop marketing content that works well target audience and to measure it impact to improvise the sales through social media.
  • Able to make a convincing social media copywriting
  • Gaining graphic design skills, “design like a pro” able to design a social media post, cover photo, graphics for website, and email marketing campaign.
  • Ability to create a landing page as a call to action in social media post
  • Understanding how the website works and how to optimize for better search engine ranking.

Day 1
8.30am-9.00am       Registration
9.00-10.30am           Foundation To Digital Marketing
10.30-11.00am          Morning Break
11.00-12.30pm          Foundation To Digital Marketing (Continue)
12.30-1.30pm            Lunch Break
1.30-3.00pm              Social Media Marketing
3.30-4.00pm             Tea Break
4.00-5.00pm             Social Media Marketing (Continue)

Day 2
8.30am-9.00am       Registration
9.00-10.30am           Website Marketing
10.30-11.00am          Morning Break
11.00-12.30pm          Website Marketing (Continue)
12.30-1.30pm            Lunch Break
1.30-3.00pm             Email Marketing
3.30-4.00pm             Tea Break
4.00-5.00pm Search Engine Optimization