Google Analytics (GA4) [In-House Training]

About Course

The Google Analytics GA4 training course offers a comprehensive understanding of GA4, its interface, and its differences from Universal Analytics. Participants will gain practical knowledge on setting up a Google Analytics account, installing GA4 manually, and using Google Tag Manager with GA4. The training delves into in depth analysis techniques, teaching participants how to use different GA4 reports, set up event tracking, and implement conversion tracking. The course concludes with a session on GA4 best practices, providing participants with valuable tips for effective data analysis and insights into common pitfalls to avoid.

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— Course Fee: RM 6,480.00 (Inclusive of 8% Service Tax) —

Gain a comprehensive understanding of GA4, its interface, and how it differs from Universal Analytics.
Learn how to create a Google Analytics account and install GA4 manually.
Understand how to use Google Tag Manager (GTM) in conjunction with GA4.
Learn about GA4 properties and how to set them up.
Use and customize different GA4 reports for data analysis.
Explore in depth in user usage data and behaviour.
Understand what event tracking is and how to set it up in GA4.
Learn about conversion tracking and how to implement it in GA4.
Improve retargeting in Google Ads with the help of GA4.

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